September, 2011 | Beth's Blog - Part 4

Archive for September, 2011

Charity:Water Sends Personal Video Thank Yous

Four years ago,  charity:water launched its September birthday fundraiser where it asked its supporters and friends to give up their birthdays and ask for donations instead of gifts.

Every year, the fundraising campaign involved more people and successfully raised more money using social fundraising tactics and channels.  … Read More

Rethinking Books: Buy A Good Book for A Good Cause

Not too long ago Seth Godin announced on his blog that he was going to reinvent the way books were published and read with The Domino Project.   In his words:

The notion of the paper book as merely a package for information is slowly becoming obsolete.

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Measuring the Return on Relationships

Note from Beth: A few weeks ago,  I suggested that nonprofits stop using the phrase “ROI” or questions like “What’s the Return?” and ask “What’s the Change?”   I had a quick chat with Claire about this idea and invited her write a guest post to celebrate the launch of her new book, Twitter for Good – which is filled with great insights and practical advice about making Twitter power your nonprofit’s mission.

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On Networks, Love, and Death: Cookie Love

I first started reading “Cog Dog Blog” by Alan Levine since his first post in 2003,  “I Blog Therefore I Am.”    Although he was blogging about how to integrate social media into education and the classroom, his ideas have always been transferable to nonprofits.  … Read More