Books | Beth's Blog - Part 15

Archive for the ‘Books’ Category

The Dragonfly Effect: Win A Copy, Leave A Comment, Swab Your Cheek

On Sunday,  I attended the book launch for the Dragonfly Effect, a book about quick, powerful ways to use social media for social change by Jennifer Aaker and Andy Smith.     This book party was different, not because it had kids activities or the fun photo booth (see above), but because it also had a table  from Be The Match to encourage people to sign up for the bone marrow registry.  … Read More

Cognitive Surplus: Creativity and Generosity in a Connected Age

Unlike fellow nonprofit book nerd, Rosetta Thurman,  I am way behind on my nonprofit book summer reading list.    My blog is the July 15th stop on Clay Shirky’s virtual book tour for his recently published book, Cognitive Surplus: Creativity and Generosity in A Connected Age. … Read More

Knitting Together Your Website, Email, and Social Media Content

Guest Post by Kivi Leroux Miller

Kivi Leroux Miller has just launched a book, Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause.  To help her celebrate,  I invited to write a post with some steps and tips for integrating web content, email, and social media.

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