Digital Strategy | Beth's Blog - Part 10

Archive for the ‘Digital Strategy’ Category

Pinterest Nonprofit Benchmarking with Pinerly

Last week, I wrote a post that summarized some tips, resources, and tools for using Pinterest.    I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading  this analysis from the Poynter Blog based on stats provided by Pinerly.  … Read More

Are You Content Creation Impaired? Here’s Some Tips and Resources

Compelling content (and a good measurement process) is the heart and soul of a successful integrated strategy.     But, for many nonprofits, creating a consistent stream of high quality content isn’t easy.       This excellent infographic, “22 Ways to Create Compelling Content When You Don’t Have A Clue” and accompanying post is a lifesaver for people like me who are “content creation impaired.”       Occasionally, like today, I find myself stuck or lack inspiration for what to blog about or there is a hole in my editorial calendar.      … Read More

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

This post covers some simple techniques to give your fans the content they want most and inspire more engagement.     Many times we’re on the hunt for the tips of what to do and when we find them, we just implement them.  … Read More

What does monitoring your brand on social media channels really mean?

“Listening” or tracking what people are saying about your brand or issue has always been hailed at the first most important step in building your social media or network strategy.   Listening is the process tracking brand mentions or related key words and  transforming a “river of noise” into insights that allow you to make decisions.    … Read More

Honoring Martin Luther King, Jr Today: Inspiration from Pinboard

 

The newest social media darling is Pinterest, a platform that nonprofits can use to curate compelling visual content.    Pinterest, with its ease of use and the pleasing beautiful sea of visuals, is the perfect place to curate inspiration for Martin Luther King, Jr.… Read More