Digital Strategy | Beth's Blog - Part 12

Archive for the ‘Digital Strategy’ Category

Nonprofit 2.0 Reflections: Sharing Practices Around Listening and Free Agents

I attend a lot of conferences, but mostly as a keynote speaker, workshop leader, or panelist. I don’t often get a chance to listen and learn.  That was the gift of attending Nonprofit 2.0 Conference, especially the “unconference sessions”  in Washington, DC on Friday. … Read More

Knitting Together Your Website, Email, and Social Media Content

Guest Post by Kivi Leroux Miller

Kivi Leroux Miller has just launched a book, Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause.  To help her celebrate,  I invited to write a post with some steps and tips for integrating web content, email, and social media.

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Actionable Listening: Learning from Watching Other Nonprofits

Actionable listening on social media channels means transforming a “river of noise” into insights that are actionable.   That is, you gain insight, can make a decision, or do something.   Listening can help your organization craft conversation starters, figure out how to best start engaging,  identify social content that you can incorporate into your content strategy, identify potential brand ambassadors,  or address a potential crisis early in the game.… Read More