Content | Beth’s Blog - Part 3

Archive for the ‘Content’ Category

How To Easily Repurpose Your Content for Social Channels

Your organization uses an editorial calendar to plan out content for different channels, but there is still need the need to optimize it for different channels and do that efficiently.    Optimizing your content for social channels does not have to be labor intensive.  … Read More

How To Make Content Creation More Efficient: Use An Idea Dashboard

Been thinking a lot  about of the work processes around creating content and measuring its against outcomes this week.    One idea that came up in my post earlier this week about creating and measuring content, was the concept of an idea dashboard.    … Read More

Content Strategy, Creation, Organization, and Measurement

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. The comments in the thread were terrific and generated a blog post: http://www.bethkanter.org/getting-started.   But more importantly, I wanted to close the loop and show you that after getting back to a consistent editorial calendar, the engagement and reach came back from vacation.… Read More

If You Do Nothing Else, Use An Editorial Calendar and Measurement for Your Content Strategy

 

Note from Beth: By the time you read this post, I will be in the USA from doing a training in Tunisia for NGOs and trainers who will deliver training to women entrepreneurs as part of the WES program and also improve their NGO’s use of social media.  

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NTEN Webinar Reflections and Resources: The Unanticipated Benefits of Content Curation

Yesterday, I did a free NTEN Webinar called “The Unanticipated Benefits of Content Curation: Reducing Information Overload” based on my feature article in the NTEN Change Journal in June with the same title.    … Read More