Content | Beth’s Blog - Part 5

Archive for the ‘Content’ Category

Pinterest Nonprofit Benchmarking with Pinerly

Last week, I wrote a post that summarized some tips, resources, and tools for using Pinterest.    I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading  this analysis from the Poynter Blog based on stats provided by Pinerly.  … Read More

Good Curation VS Bad Curation

What is good curation versus bad curation?      The image is a remix of a presentation entitled ”Link Building by Imitation” and authored by link building expert Ross Hudgens — and explains the skill set pretty well.

The original image used words like “theft” and “steal” and prompted a debate amongst curators like Robin Good who selected the resource and curated it.… Read More

Are You Content Creation Impaired? Here’s Some Tips and Resources

Compelling content (and a good measurement process) is the heart and soul of a successful integrated strategy.     But, for many nonprofits, creating a consistent stream of high quality content isn’t easy.       This excellent infographic, “22 Ways to Create Compelling Content When You Don’t Have A Clue” and accompanying post is a lifesaver for people like me who are “content creation impaired.”       Occasionally, like today, I find myself stuck or lack inspiration for what to blog about or there is a hole in my editorial calendar.      … Read More

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

This post covers some simple techniques to give your fans the content they want most and inspire more engagement.     Many times we’re on the hunt for the tips of what to do and when we find them, we just implement them.  … Read More

What are News Discovery Tools? Why Use Them?

Last month, I had the pleasure of doing a session on Content Curation called “What Can Nonprofits Learn from the Best Content Curator on the Planet: Robin Good?”  Robin joined me on Skype all the way from Rome.     One of the points he made during our planning call is that in order to curate, you need two sets of tools – news discovery and curation tools.      … Read More