Digital Strategy | Beth's Blog - Part 8

Archive for the ‘Digital Strategy’ Category

NTEN Webinar Reflections and Resources: The Unanticipated Benefits of Content Curation

Yesterday, I did a free NTEN Webinar called “The Unanticipated Benefits of Content Curation: Reducing Information Overload” based on my feature article in the NTEN Change Journal in June with the same title.    … Read More

The Unanticipated Benefit of Content Curation

I was honored to write a feature article in the recent issue of the NTEN journal called “The Unanticipated Benefits of Content Curation: Reducing Information Overload.”   I’ll be doing a FREE webinar on Thursday, July 12 at 11 am PST to walk you through the idea and practices described in the area.  … Read More

One Simple Secret to Social Media Success: Post Consistent Content Your Audience Loves

Post consistent content that your audience loves and your social media will be successful.   Is it that simple?  Yes and no.    Using best practices and tips based on research can help you improve.  But if you want to get better results, you need a content strategy, strong creation and curation skills, and a  robust measurement process.  … Read More

Customer Feedback in the Non-Profit Sector: Listening to Low-Income Consumers

Note From Beth: With the rise of mobile adoption and the primary use to access the Internet and social platforms, it is reaching across consumer segments of all income levels.  Zero Divide published a report called “Funding Mobile Strategies for Social Impact: The Future is Now”.

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Balance the Spontaneous and Strategic of Social Media: Newsjacking and Obamacare

 

As part of my work at the Packard Foundation this year,  I’m honored to be working on a project called “Friending the Finishline,” a group of children’s health advocates who are working together on a peer learning exchange to discover how to best use Facebook and other social networking tools to advance their work in children’s health.    … Read More