Engagement | Beth’s Blog

Archive for the ‘Engagement’ Category

How Do World Leaders Use Twitter? New Findings from Annual Twiplomacy Study

Twiplomacy aims to identify the extent to which world leaders use Twitter and how they connect on the social network.  The research is conducted annually by Burson-Marsteller and I was lucky enough to get an advanced copy of their study released today.… Read More

Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Note from Beth: In 2014, digital marketers predicted the rise of  ”niche social networks,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable.  

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The Secret To Social Media Engagement: Kiss A Squirrel!

I’m preparing for a webinar and with any training I begin the instructional design with surveying participants to understand their level, learning goals, and attitudes about the subject matter.… Read More

How the Head of UNDP Uses Twitter To Engage Around Development Policy Goals

As global attention turns to the World Economic Forum in Davos later this January, the +SocialGood community invited experts, leaders, innovators, UN and government representatives, and civil society and people like me– to participate in a one-day global conversation on social media channels yesterday,  January 14, 2014.    … Read More

7 Practical Tips for Engagement with a Higher Purpose On Social

I am leading a  #Nettalks Webinar on “Leveraging Social Media to Engagement and Inspire Alumni Networks” at 2 PM EST today.       On Monday, I shared a post about some network and strategy concepts.  In this post, I’m sharing my slides, resources, and practical engagement tips with a higher purpose.  … Read More