Fundraising | Beth’s Blog

Archive for the ‘Fundraising’ Category

Has the Ice Bucket Challenge Spawned Charity Jacking?

The amount of money raised for ALS research through the IceBucket Challenge is almost $100 million and the other impacts are just as impressive.    Scores of nonprofit fundraising staffers report being called on to replicate the challenge.    Jeremiah Owyang has provided the easy recipe and I’ve provided an analysis of what can and cannot be reproduced.  … Read More

Ice Bucket Challenge: Can Other Nonprofits Reproduce It?

Is success of the Ice Bucket Challenge a happy accident for ALS  and the people who suffer from the disease or is the first example of the power of crowd charity?    Can other nonprofits reproduce it?   My answer: yes and no.… Read More

Summer School: Test Drive: Using #GivingTuesday to Experiment with New Fundraising Strategies

 

How many of you who work for nonprofits are getting asked to “come up with an icebucket challenge” for your annual fundraising campaign?  Or maybe it’s caught your attention and you are more realistically asking, “What can we learn from the icebucket challenge apply to our year-end giving and integrating social media in fundraising?”

Participating in a local or national giving day may help you work on that second question.  … Read More

Is A Downer News Cycle A Factor in the ALS Ice Bucket Challenge Success?

In the last six weeks of summer, turn on any TV news channel, NPR, or read news articles online, and there was depressing news.    The Malaysian Airline tragedy in the Ukraine, the Ebola virus outbreak,  the conflict on the borders of Israel/Palestine, Iraq/ISIS,  Ferguson, and the sad passing of Robin Williams.    … Read More

Free E-Book: NetworkforGood Giving Day Planning Guide

While it may be the dog days of August,  GivingTuesday 2014 kicks off on December 4th.   After spending a year facilitating a peer learning community of  Knight Foundation grantees hosting giving days, one of the most factors for success  for local no nonprofits participating is having about 6-9 months timeframe to develop a plan.      … Read More