Fundraising | Beth’s Blog - Part 10

Archive for the ‘Fundraising’ Category

Data Nerd Alert: Donors Who Give Through Multiple Channels Give the Most

Guest Post By Dennis McCarthy

We’ve known for some time that an integrated multi-channel approach to constituent engagement is key for nonprofits to be successful; however there’s been limited understanding of optimizing integrated marketing or its impact. Convio, along with CAREUSA, recently completed Insights into Integrated Marketing Constituent Behavior to further the thinking and dialog around integrated marketing

With the study’s findings, we can now more confidently say that nonprofits need to adapt to in the way they both engage externally with their supporters as well as organize their efforts internally.… Read More

Find the Charlie’s, Justine’s, and Edna’s in your network

I was honored to moderate a panel at  Innogive Conference on the intersection of social and mobile strategy.   I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels.  … Read More

How To Put Social Fundraising On Steroids

Social fundraising is when your nonprofit integrates tried and true fundraising techniques with social media to inspire your supporters to raise money from their networks on your behalf.  … Read More

What Do Facebook’s New Timeline Apps Mean for Nonprofits?

 

Remember last September when Facebook announced all those changes to individual profiles, including the timeline?    One of the changes  was that your friends and fans can do more than “Like” or “Comment”  on Facebook.… Read More

Donate To Global Voices and Support Citizen Journalists from Around the World

Global Voices: Who We Are from Global Voices on Vimeo.

I’ve been a member of the Global Voices Community since 2004 where I first connected with Cambodian bloggers like John Weeks, Tharum, and others.  While I’m not active in the community, I continue to support this community – as a donor and a board member of  ”Friends of Global Voices” for the past few years.… Read More