Housekeeping | Beth's Blog - Part 27

Archive for the ‘Housekeeping’ Category

Measuring Your Crowdsourcing Efforts by Aliza Sherman

Note from Beth: My colleague, Aliza Sherman, has written a book, The Complete Idiot’s Guide to Crowdsourcing and you drop everything and buy it now.    We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic.

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What is the Secret to Extending the Life of your Content?

Hubspot points to a recent study from Bit.ly about the shelf life or how long a link stays alive before people stop engaging with it.     It offers an estimate as follows:

  • 2.8 hours on Twitter
  • 3.2 hours on Facebook

According to the post, it  suggests that what’s most important for content shelf life is the quality of the content shared, not where it is shared.… Read More

On Networks, Love, and Death: Cookie Love

I first started reading “Cog Dog Blog” by Alan Levine since his first post in 2003,  “I Blog Therefore I Am.”    Although he was blogging about how to integrate social media into education and the classroom, his ideas have always been transferable to nonprofits.  … Read More

Content Curation Is Listening and Engaging

Content curation is  the organizing, filtering and “making sense of” information on the web and sharing the very best pieces of content that you’ve cherry picked with your network.    But finding and organizing the information is only half of the task.   … Read More

What is Your Plan For Google + Experimentation and Exploration?

What a day!   The platform war between Facebook and Google + officially launched with a press conference at Facebook announcing the new “awesome” features including one click skype/Facebook integration for video chat.   I watched live stream on Facebook and the real time snarky reactions coming across Google +. … Read More