Measurement | Beth’s Blog - Part 15

Archive for the ‘Measurement’ Category

Social Media: Ask What’s the Impact, Not the Return!

I’ve just finished co-authoring a book about measuring the Networked Nonprofit with colleague, KD Paine.   One of the concepts that we wrestled with was ”Social Media ROI,”   I don’t think it necessarily works for nonprofits, especially when it applied as a litmus test to see if there are financial outcomes — cost reductions or increased revenue.  … Read More

Measuring the Networked Nonprofit

If you work in social media or PR for that matter, and you are concerned about measurement, then KD Paine is already high on your list of must go to sources.    I’ve been following her work for at least five years and had the honor of facilitating a SXSW Panel called “Social Media, Nonprofit, and ROI Poetry Slam” where she was a participant.  … Read More

How Can Nonprofits Switch to a Data-Informed Culture?

I’ve been reflecting on why some nonprofits do a better job of  measurement and learning, while others do not.  What is the difference?  It comes down to organizational culture.   The nonprofits that embrace measurement have a data-driven culture.  That is they make decisions based on meaningful data, rather than solely by gut.… Read More

Humane Society: Tactics for Sustained Engagement

 

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How Does Your Nonprofit Use Data To Improve Results?

Today,  NTEN’s Amy Sample Ward shared this fabulous video on Facebook.   It is from the recent workshop that NTEN and NPower in Charlotte, NC to help participants understand the power of data to drive decision-making for nonprofits.    It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “Four Ways Nonprofits Can Increase Their Impact With Data.”

NTEN is also doing this flash poll to learn how nonprofits make sense of their own data.  … Read More