Measurement | Beth’s Blog - Part 7

Archive for the ‘Measurement’ Category

Liberating Nonprofit Data for Greater Impact

Note from Beth: In a report entitled Information for Impact: Liberating Nonprofit Sector Data, authors Beth Novek and Daniel Goroff address the challenges of obtaining better, more usable data on the nonprofit sector to match the field’s growing importance. Information found in Form 990s, like other important data collected by governments, could potentially be far more useful if it were not only public but ‘open’ data.  

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How ACLU NJ Defines Social Media Success: The First Important Measurement Step

When nonprofits started to read and apply our book,  ”Measuring the Networked Nonprofit,”  I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media.   I followed up with Eliza Straim (Communications Associate) and Katie Wang (Communications Director) to learn more about how they went about this first very important first step for measuring social media – defining results.… Read More

How To Use Negative Feedback on Facebook To Improve Your Content Strategy

 

Facebook recently made a change to the EdgeRank Algorithm that increased the importance of Negative Feedback.

Negative feedback on Facebook is when a user will hide, hide-all or unlike your content. Hiding content is like deleting an email without reading it or hitting the spam button..… Read More

VolunteerMatch: How Real-Time Data Visualization and Learning Improves Impact

 

Last week, I had the pleasure of doing a Brown Bag Lunch Book Talk for Measuring the Networked Nonprofit hosted by VolunteerMatch at their offices. After the session, I sat down with VolunteerMatch’s President Greg Baldwin to learn more about how they use data, measurement, and learning to measure and improve impact.… Read More

How Experimentation and Measurement Can Help Win A Little Bet with Facebook Promoted Posts

As part of my work at the Packard Foundation,  I have the honor of working with a cluster of grantees working on children’s healthcare coverage on a networked capacity building project called “Friending the Finish Line.”    designed to help grantees institutionalize social media and networked nonprofit skills and strategies and integrate them into their broader strategy for communications on children’s health. … Read More