Mobile | Beth’s Blog - Part 2

Archive for the ‘Mobile’ Category

How and When Should Your Nonprofit Organization Invest in Mobile

Note from Beth: In preparation for my book launch,   I hired Rad Campaign to do a redesign of my blog.    Aside from changing the color scheme to match the new book cover,  I was ready to invest in “going mobile.”    After watching the percentage of mobile and tablet readers grow from 5% in 2010 to 17% in 2012 and receiving more than a few emails from loyal readers telling me that my blog was practically unreadable on their mobile device, I was ready to take the plunge into a mobile strategy.    

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Attention Data Nerds: The Mobile Mindset Study and More

Source: Mobile Mindset Study

Two excellent sources for stats on how mobile use in the US has become more pervasive.    American’s are no longer tethered to their desktops to use the Internet, especially social media.   The Mobile Mindset Study, a new survey from mobile security developers Lookout using data commissioned from Harris Interactive, has found that three out of five smartphone owners in the U.S.… Read More

What To Do When There Is An Emergency? Red Cross has an App for that!

Go check out the new American Red Cross First Aid App, available free for both iPhone and Android.  The Red Cross is releasing the app this morning and it’s the first in a series of Red Cross preparedness apps that will be unveiled this year.… Read More

Attention Data Nerds: The Future is Now: Mobile Strategies for Social Impact

Guest Post: The Future is Now: Mobile Strategies for Social Impact
By Laura Efurd, Chief Strategy & Innovation Officer, ZeroDivide

— @lefurd, @zerodivideorg

A Pew report released just last week declared that “the rise of mobile is changing the story” about the digital divide. … Read More

Innogive Conference Panel Resources: Mobile is the Needle, Social is the Thread

Mobile is the Needle, Social the Thread” is the name of  a presentation from Pew Internet data that illustrates the rapid growth of mobile connectivity and social networking in the U.S., focusing on how information consumption patterns are changing in light of these two technological developments.  … Read More