Research Studies | Beth's Blog - Part 4

Archive for the ‘Research Studies’ Category

National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson  and Jai Sen from Sen Associates where I learned about some of the preliminary findings from the study below they undertook.  

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What is your nonprofit supporter’s decision journey in age of information overload?

 

Yesterday,  I blogged about the  “Valid Metrics Framework” from the AMEC that provides a suggested guide post for selecting the right metrics to measure social media in the context of an integrated communications campaign.   The framework uses actions and results across a continuum that based on the marketing funnel or AIDA framework.  … Read More

Nonprofit Disruption: Evolving Models of Engagement and Support

My colleagues at The Monitor Institute  just published a study called “Disruption: Evolving Models of Engagement and Support,” a national study of member-based advocacy organizations.… Read More

Sneak Peak of New Facebook Nonprofit Use Research from Idealware

Note from Beth: For those of you who have been following my blog for a long time,  you know of my obsession with research reports, particularly social media research snippets.   The good folks at Idealware offered me a sneak peak of their new Facebook research – how could I resist?  

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Favorite Factoids from the 2011 eNonprofit Benchmarks Study

M+R and NTEN have just released the annual 2011 eNonprofit Benchmarks Study that analyzes data and messaging from nonprofits.     So, if you want to compare your nonprofit’s performance with other, this report is a useful tool.

What I liked most was the infographic they shared as a companion to the study. … Read More