ROI | Beth’s Blog

Archive for the ‘ROI’ Category

How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job.  With limited time, how should that resource be invested to for best results?    

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Where Should You Invest Your Time: Google+, Search, or Email?

Yesterday on Google +,  John Haydon made a provocative  statement:   “It’s a big mistake to say that nonprofits should wait on Google +”

Like my colleague, Geoff Livingston, I disagree with that statement or hoping on bandwagons.   I said as much in a recent Chronicle of Philanthropy Podcast with Alison Fine.… Read More

Social Media and Grantmaking Session at Council on Foundation’s Conference

Council on Foundations ROI Panel

View more presentations from Beth Kanter.

I participated on a panel called Face, Tweet, Link – Socia Media, Grantmaking & A True Social ROI.   Laura Elfurd, Vice President and Chief Community Investment Officer at ZeroDivide moderated a panel that included Stephen Downs, Assistant VP, The Robert Wood Johnson Foundation; Alexandra Mitchell and Jeff Pryor from Pathfinder Solutions, and Kathy Reich, Program Officer, Organizational Effectiveness & Philanthropy, The David & Lucile Packard Foundation.… Read More

8 Principles of Social Media ROI

I am honored to be a part today’s WomenWhoTech online summit.   I’m doing a panel titled “Social Media ROI” with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy.  … Read More

What’s the ROI of Online Voting and Fundraising Contests?

Source:  Extreme Foods

For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we  pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests?  … Read More