Strategy | Beth's Blog - Part 8

Archive for the ‘Strategy’ Category

Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing

Photo by Vardhana

Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing by Kami Watson Huyse and Beth Kanter

Aligning with a cause is a great way for a for-profit company to both raise its profile while doing something good for society at large. … Read More

Can Social Network Analysis Improve Your Social Media Strategy?

Source: Monitor Institute

Yesterday,    Allison Fine and I, along with colleagues Danielle Bridiga and Marc Sirkin gave a Care 2 Webinar on the Networked Nonprofit.   Here’s a link to a summary and the recording over at the Care 2 Frogloop blog.… Read More

How KaBOOM! Is Using a Networked Approach To Scale Social Change

Note from Beth: Please join me on June 21st from 1-2 PM PST for the virtual launch of The Networked Nonprofit.  One of the key messages in the book is that nonprofits need to work less as isolated institutions and more as networks. 

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What’s the ROI of Online Voting and Fundraising Contests?

Source:  Extreme Foods

For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we  pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests?  … Read More