Tips | Beth’s Blog - Part 9

Archive for the ‘Tips’ Category

How to convert your Facebook Profile into a Facebook Page

How to Back Up Your Facebook Profile Data from Emily Garman on Vimeo.

A couple years of ago,  I noticed that many of my nonprofit technology colleagues who were early adopters of social media were also dog owners.    I created a mini workshop called “The Cute Dog Theory,” inspired by Ethan Zuckerman’s “Cute Cat Theory of Digital Activism” which was the title of one of his talks.

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25 SMART Social Media Objectives

I’ve been working on a peer learning project with arts organizations called “Leveraging Social Media” based on the social media lab.   There are two cohort groups, one working on strategic use of a single channel and a more advanced group working on an integrated  strategy.   … Read More

Facebook Custom Landing Tabs + Measurement = Best Practice

Conversation about FB Custom Tabs


Facebook Custom Landing Tabs + Measurement = Best Practice

Why:  Custom Landing Tabs

The default welcome page for your Facebook Page is your wall.   There is a more inviting welcome mat. Facebook landing pages give people reasons to like your page.  … Read More

One Small Step: What’s Your Twitter Elevator Speech?

Flick Photo by VotePrime

It’s really important to fill out the information in your Twitter profile especially the  “Bio” field  where you sum up in a few words who you are and make it sound interesting.    It’s like an elevator speech. … Read More

Don’t Merge Your Nonprofit Facebook Page With Places Page

Update: Facebook added the ability to “unmerge” your page with places.

Note from Beth: It has been less than a month since we launched the Zoetica Salon on my Facebook Page, a free peer learning space where we are discussing a monthly theme (this month is measurement) related to nonprofits and social media, sharing resources, as well as answering questions and sparking conversation.   

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