Beth Kanter\'s Blog - Part 130

101 Social Media Tactics for Nonprofits: A Field Guide

Books

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My colleagues Chad Norman and Melanie Mathos (who have day jobs at Blackbaud) have published a new social media how-to book, 101 Social Media Tactics for Nonprofits:  A Field Guide.    The book is a collection of time saving tips for using social media organized into the following categories:  set up, communicate, engage, fundraise, and measure.  … Read More

How To Create A Terrific Facebook Cover Image If You Don’t Have Resources To Hire A Designer

Tips, Tools and Tactics

Note From Beth: Nonprofits are beginning to unveil their new timeline designs (I’ve been post examples on my Facebook Page and curating them in pinterest)   In the Friending the Finish Line peer learning group I’ve been working with, participants are sharing their creativity, including this cover design from Utah Children created by staff person Barbara Munoz.      

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How A Small Nonprofit Effectively Used Facebook Ads

Housekeeping, Measurement, Tips, Tools and Tactics

Placing ads on Facebook provides a targeted advertising strategy because Facebook knows the demographics and interests of its millions of users.     If you want to get up to speed quickly about the ins and outs of using Facebook ads, Andrea Vahl, co-author of Facebook Marketing for Dummies, has written this terrific free e-book guide for Hubspot.    … Read More

How To Put Social Fundraising On Steroids

Fundraising

Social fundraising is when your nonprofit integrates tried and true fundraising techniques with social media to inspire your supporters to raise money from their networks on your behalf.  … Read More

Tips and Cheat Sheets To Help Your Nonprofit Plan and Implement FB Brand Page Changes

Tips, Tools and Tactics

Facebook made it official today on the Today Show no less.  The long anticipated changes to Facebook brand pages – switching to the timeline format – is now available to all brand pages.   But Facebook hasn’t played god with us and flipped the switch – they’re actually giving us a month to absorb the change  – and create a plan, design, and test it.… Read More