Colleagues Allyson Kapin who founded a web agency called Rad Campaign (they designed my blog) and Amy Sample Ward, who the NTEN Membership Director (and I’ve known since 2007) have published a new how to book called “Social Change Any Time Every Where.” Craig Newmark wrote the foreword. … Read More
E-Book #1: Fundraising and Marketing Tips for Nonprofits
I’m thrilled to announce that I contributed to: npEXPERTS: Fundraising Ideas and Marketing Tips from the Pros (#npEXPERTS), a 46-page free e-book collaboratively written by a cross-section of npEXPERTS in fundraising, marketing and communications, social media, mobile technology, digital advertising, and more.… Read More
Strategy, Tips, Tools and Tactics
Integrating social media into your nonprofit’s event can help you engage with your organization’s audiences AND help get better results. Whether your event is hybrid offline/online event or virtual, one way to think through a strategy for events is a simple: Before, During, and After. … Read More
March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you.… Read More
Experimentation, Failure, Listening, Measurement
Awesome illustrations by Upwell’s super rad intern, Christine!
Note from Beth: A couple of weeks ago, I reviewed two books about measurement from two different fields – start ups and nonprofit performance assessment. What they had in common: the one metric that matters – a method where you focus on key metric to test, experiment, and measure success.
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