Beth Kanter's Blog - Part 64

One Simple Secret to Social Media Success: Post Consistent Content Your Audience Loves

Content, Measurement

Post consistent content that your audience loves and your social media will be successful.   Is it that simple?  Yes and no.    Using best practices and tips based on research can help you improve.  But if you want to get better results, you need a content strategy, strong creation and curation skills, and a  robust measurement process.  … Read More

Customer Feedback in the Non-Profit Sector: Listening to Low-Income Consumers

Guest Post, Listening

Note From Beth: With the rise of mobile adoption and the primary use to access the Internet and social platforms, it is reaching across consumer segments of all income levels.  Zero Divide published a report called “Funding Mobile Strategies for Social Impact: The Future is Now”.

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Using Facebook Groups for Deeper Engagement with Audience or Your Peers

Books, Engagement

Note from Beth: Facebook Groups can be used to help build communities and for deeper engagement and learning with your audience or peers.   I’ve been using Facebook groups to projects that are focused on peer learning and I have set up groups of colleagues to provide just in time support.    

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Webinar Notes: Social Media Measurement Standards: Progress and Roadmap

Guest Post, Measurement

Flickr Photo by Joel Goodman

Note From Beth: I’ve had the pleasure of working closely with KD Paine, the Goddess of Measurement,  on my next book,  ”Measuring the Networked Nonprofit” which not talks about what to measure, but how nonprofits can do it.    

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Using Pinterest To Raise Awareness About Violence Against Women and Girls in Nigeria

Civil Society 2.0

Happy Fourth of  July!   I was going to write something patriotic about social media, but I got an email from Mari Tikkanen with story about her recent experience working with maternal/reproductive health organizations and human rights NGOs in Nigeria for the MacArthur Foundation.… Read More