Beth Kanter's Blog - Part 70

How Arts Organizations Win Gold Medals in Social Media

Tips

Note from Beth: I missed out on the Olympics in London this year while I was traveling in Cambodia.     While the world acclaimed sports event was taking place in London,  the Gay Chorus Olympics was taking place in Denver.  Not only do choral groups from all of the country gather and perform, they also hold sessions to share best practices about managing the nonprofit organizations that support these community choruses.    

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Is Instagram Useful for Nonprofit Marketing?

Measurement, Storytelling, Visual

Instagram, the mobile photography app purchased by Facebook, has been getting a lot of attention lately.   From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” In Steve Rubel’s Ad Age post,  ”The Revolution Won’t Be Televised; It Will Be Instagrammed” points out some underlying trends that might make some of the hype less hype:

  • Smartphone use has become pervasive, siting recent research reports from Pew  Internet for America Life research
  • Visual marketing is becoming an important part of the online marketer’s tool box – especially because images are global, easy to digest, and distributable.
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Nonprofits: Leave A Comment to Win A Free Dell Color Laser Printer

Promotions

UPDATE: This giveaway is now finished.  The winner, The EllieFund, has been selected  Many thanks to everyone who participated!

A couple of weeks,   a PR agency working for Dell approached me with an offer that I was going to refuse:

We will give a  Dell 1355cnw Multifunction Color Printer.  

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Cambodia: Responsible Tourism: Part 3

Cambodia

This is the third of a three-part post about what I learned about social media, NGOs, and Social Change in Cambodia during my “homecoming trip.”      Part 1 was about NGOs in Cambodia, focusing on the work of the Sharing Foundation.  … Read More

Cambodia Bloggers: Five Years Later – Part 2

Cambodia

This is the second of a three-part post about what I learned about social media, NGOs, and Social Change in Cambodia during my “homecoming trip.”   Part 1 was about NGOs in Cambodia, focusing on the work of the Sharing Foundation.    … Read More