Beth Kanter\'s Blog - Part 89

How ACLU NJ Defines Social Media Success: The First Important Measurement Step

Measurement

When nonprofits started to read and apply our book,  “Measuring the Networked Nonprofit,”  I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media.   I followed up with Eliza Straim (Communications Associate) and Katie Wang (Communications Director) to learn more about how they went about this first very important first step for measuring social media – defining results.… Read More

Why I Use Pen and Paper Notebooks AND Digital Tools To Take Notes

Housekeeping

My colleague, Alexandra Samuel, wrote a provocative post on the HBR blog titled, “Dear Colleague, Put Down Your Notebook” where she makes an argument for switching to digital note taking tools like Evernote is more efficient than taking notes on paper.… Read More

How To Make Content Creation More Efficient: Use An Idea Dashboard

Content

Been thinking a lot  about of the work processes around creating content and measuring its against outcomes this week.    One idea that came up in my post earlier this week about creating and measuring content, was the concept of an idea dashboard.    … Read More

6 Ways Nonprofits Learn from Affordable Losses or Little Bets To Improve Impact

Failure

Last Friday, Media Impact Funders brought together technologists, journalists, philanthropists and innovators for a day-long conversation on the future of media and tech innovation.… Read More

Content Strategy, Creation, Organization, and Measurement

Content

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. The comments in the thread were terrific and generated a blog post: http://www.bethkanter.org/getting-started.   But more importantly, I wanted to close the loop and show you that after getting back to a consistent editorial calendar, the engagement and reach came back from vacation.… Read More