Beth Kanter's Blog - Part 94

What are News Discovery Tools? Why Use Them?

Content Curation

Last month, I had the pleasure of doing a session on Content Curation called “What Can Nonprofits Learn from the Best Content Curator on the Planet: Robin Good?”  Robin joined me on Skype all the way from Rome.     One of the points he made during our planning call is that in order to curate, you need two sets of tools – news discovery and curation tools.      … Read More

How Generosity Day Is Building A Movement

Movement Building

Generosity Day is an effort to rebrand Valentine’s Day – and make it about love, connection, and well generosity.

We’re rebooting Valentine’s Day as Generosity Day: one day of sharing love with everyone, of being generous to everyone, to see how it feels and to practice saying “Yes.” Let’s make the day about love, action and human connection – because we can do better than smarmy greeting cards, overpriced roses, and stressed-out couples trying to create romantic meals on the fly.

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What does monitoring your brand on social media channels really mean?

Listening

“Listening” or tracking what people are saying about your brand or issue has always been hailed at the first most important step in building your social media or network strategy.   Listening is the process tracking brand mentions or related key words and  transforming a “river of noise” into insights that allow you to make decisions.    … Read More

The Five Stages of A Social Media PR Disaster

Failure

Update: Just as I hit the publish button on this post,   I got news that Komen’s Karen Handel resigned.  Perhaps the sixth stage is fire the staff person who was primarily responsible for the mess.

Now that we’ve had a few days to let the dust settle from the Komen-Planned Parenthood firestorm, it is time to think about takeaways for other nonprofits.    … Read More

Taking Baby Steps to Social Media Maturity with Your Peers

Guest Post

Flickr Photo by Johnny Hall

Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and social media.    As part of my work at the Packard Foundation,  I designed and facilitated several peer learning groups and exchanges.  

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